Marketing tooling
that shows where
the budget went
Campaign platforms and marketing dashboards live or die on one thing: the numbers being trustworthy and current. We build campaign tooling, analytics, and attribution that pull from many sources and still add up, so a marketer can see what worked without exporting to a spreadsheet to check.
Talk to our teamThe hard part is not the chart
The data has to be trustworthy
A marketing dashboard is only as good as the numbers behind it. Pulling from ad networks, analytics, and a CRM and getting them to agree is real data engineering, and a pretty chart on bad data loses trust in one meeting.
Attribution is genuinely hard
Which touch gets the credit is a modeling problem, not a setting. Multi-source, multi-touch attribution that a marketer can actually trust takes deliberate engineering, not a plugin.
It has to stay current and fast
Marketers make decisions on today’s numbers, not last week’s. Dashboards that stay real-time and responsive as data volume grows are a performance problem you design for from the start.
What we build for advertising and marketing
The tooling and analytics behind a campaign, built so the numbers stay honest, current, and fast.
Campaign management platforms
Tools to plan, launch, and manage campaigns across channels, with the workflow and permissions a real marketing team runs on.
Marketing analytics dashboards
Real-time dashboards that pull ad-network, analytics, and CRM data into one place and stay fast as the data grows, with no export-to-spreadsheet step needed to trust the number.
Attribution and reporting
Multi-touch attribution and reporting engineered to be trustworthy, so budget decisions rest on a model you can defend, not a guess.
Data pipelines and integrations
The ETL behind the dashboard: pulling from ad platforms, analytics, and CRMs, reconciling them, and keeping them current.
AI content and personalization
AI-driven content, segmentation, and personalization, grounded and governable. It is the same production-AI discipline behind Menty’s content engine.
The stack we build marketing software in
From real-time dashboards to the data pipeline behind them: React and Next.js on the front, Node.js, NestJS and Python behind, PostgreSQL and Redis for data, on AWS, with OpenAI or Anthropic where AI is part of the product.
Why marketing dashboards lose trust
The hard part is not drawing the chart. It is making the number behind it correct, current, and consistent when it’s stitched together from platforms that all count differently.
Reconcile sources that disagree
Ad networks, analytics, and a CRM each count differently. We build the pipeline that reconciles them into one number a marketer can actually stand behind.
Attribution as a model, not a toggle
Which touch earns the credit is engineered and testable, so the reporting holds up when someone asks how a channel got its number.
Stay real-time as volume grows
Dashboards are built to stay fast and current as data scales, using aggregation and caching designed for it, not a query that slows to a crawl by quarter two.
Governable AI, where it’s used
AI content and personalization are grounded and constrained, so an automated recommendation is explainable rather than a black box.
Engagement models
Pick the model that fits your stage. You can change it as your roadmap changes.
Dedicated developer
One senior engineer, full-time on your marketing platform and managed by you.
- Full-time on one platform
- Works in your tools and process
- Design, QA and code review behind them
- Monthly rate, scale up or down
Best fit for an ongoing roadmap.
Dedicated team
A cross-functional pod covering dashboards, data pipelines, and integrations, ready to ship end to end without growing your headcount.
- Dashboards, pipelines and integrations in one pod
- Ships end to end
- No new headcount
- Scales with the roadmap
Best fit for a build that spans several layers at once.
Project-based
A scoped build, delivered end to end against a fixed plan, price, and timeline.
- Fixed scope and plan
- Fixed price and timeline
- Delivered end to end
- Handover included
Best fit for a defined piece of work with a clear finish line.
Case studies
Products our engineers shipped under the same kind of constraints.
Building campaign tooling or marketing analytics?
Tell us what you’re building and we’ll scope the data, attribution, and dashboards with you.
Talk to our teamQuestions
Can you pull data from our ad networks, analytics, and CRM into one dashboard?
Yes, and reconciling them is the real work. Each source counts differently, so we build the pipeline that turns them into one trustworthy, current number rather than a chart that falls apart the moment someone checks it against the platform.
Can you build multi-touch attribution we can actually trust?
Yes. We treat attribution as a model that’s engineered and testable, not a toggle, so the reporting holds up when someone asks exactly how a channel earned its number.
Will the dashboards stay fast as our data grows?
Yes. That is a performance problem we design for from the start, with aggregation and caching built in, so the dashboard stays real-time instead of slowing to a crawl a few quarters in.
Can you add AI content or personalization?
Yes. We ship grounded, governable production AI. It is the same discipline behind Menty’s content-curation engine, so an AI recommendation is explainable rather than a black box.
How do we start, and what engagement models do you offer?
Three ways: a dedicated developer, a cross-functional team covering dashboards, pipelines, and integrations, or a scoped fixed-plan project. Shipping software since 2015, 5.0 on Clutch across 26 reviews.
Contact our team
Our team contacts you within 24 business hours
We collect all the key requirements from you
The team of developers prepares estimation
We can sign NDA since we respect the confidentiality of our clients